Services

Consulting & Value Add

Task-Based

Training

Study design and follow through

• Generally, to create content for additional use, for publication

Desk research

• Stand-alone or supplemental

Qualitative moderation services

• Groups or one-on-one interviews

Interpretation and reporting

Presentation/discussion of results

Quantitative questionnaire design

Qualitative discussion guide design

Chart design and population

Preparation for analytics

Interpretation of analytics

Individual or group sessions

Single-topic training or short courses

Topics include:

• How to use market research to enrich your understanding

• Statistics and representativeness

• Managing a study via an outside agency