Services

Consulting & Value Add

Task-Based

Training

Study design and follow through

  • Generally, to create content for additional use, for publication

 

Desk research

  • Stand-alone or supplemental

 

Qualitative moderation services

  • Groups or one-on-one interviews

 

Interpretation and reporting

 

Presentation/discussion of results

Quantitative questionnaire design

 

Qualitative discussion guide design

 

Chart design and population

 

Preparation for analytics

 

Interpretation of analytics

Individual or group sessions

 

Single-topic training or short courses

 

Topics include:

  • How to use market research to enrich your understanding

  • Statistics and representativeness

  • Managing a study via an outside agency